Head of Strategic Branding & Communication - Aesendia

Join Aesendia as the Head of Strategic Branding & Communication and lead the charge in shaping the future of branding, public relations, and marketing in the dynamic aesthetic healthcare industry. This is a unique opportunity to drive impactful communication strategies that resonate with our target audience in Jakarta Barat. In this role, you'll work closely with our creative team to develop and execute campaigns that align with our brand's vision and values.

As the Head of Strategic Branding & Communication, you'll be responsible for crafting compelling narratives that position Aesendia as a leader in the aesthetic healthcare sector. You'll leverage your expertise in branding, public relations, and marketing to build a strong brand identity and foster meaningful connections with our stakeholders. With your strategic thinking and creative prowess, you'll help Aesendia achieve its growth objectives and leave a lasting impression on the market.

📋 Tanggung Jawab Pekerjaan

• Develop and implement strategic branding and communication plans that align with the company's vision and goals.
• Lead the creation and execution of impactful marketing campaigns, both digital and traditional.
• Manage and oversee the public relations efforts, including media relations, crisis communication, and stakeholder engagement.
• Collaborate with cross-functional teams to ensure consistent brand messaging across all channels.
• Monitor and analyze market trends, competitor activities, and consumer insights to inform strategic decisions.
• Build and maintain strong relationships with key industry influencers, partners, and stakeholders.
• Oversee the development and implementation of brand guidelines and style guides.
• Measure the effectiveness of communication strategies and campaigns through key performance indicators (KPIs).

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• Minimum of 8 years of experience in strategic branding and communication, with a proven track record in the healthcare or aesthetic industry.
• Strong understanding of digital marketing, social media, and content marketing strategies.
• Proficient in using marketing and communication tools such as Hootsuite, Sprout Social, or similar platforms.
• Excellent written and verbal communication skills in both English and Indonesian.
• Ability to manage multiple projects and prioritize tasks effectively.
• Certification in strategic communication or a related field is a plus.
• Proven ability to lead and inspire a team to achieve organizational goals.

🛠️ Keahlian

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